PRODUCTS we Recommend

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Kurt's Corner
Lifetime Warranty
     Recently I have been asked some about the meaning behind our lifetime guarantee. 
We sum it here by saying, "XIKAR For Life" (#X4L for you hashtag junkies). 
In fact, our mission statement, which I wrote in 1999, states:

As The Best Thing to Happen to Cigars Since Fire™, XIKAR, Inc. is dedicated 
to providing value to cigar consumers through unique, artful and functional 
cigar tools sold at a fair price. XIKAR will provide these products through honest 
and ergonomic design to achieve superior form, feel and function. XIKAR stands 
behind its products through a lifetime total satisfaction warranty. 

As our business grew, many asked me to further define "Lifetime Guarantee":
"Does it mean we can exchange over the counter?" "Yes."
"Does it mean we can return hassle-free?" "Yes."
"At no cost?" "Yes!"

     In fact, it means what it has always meant, that at XIKAR we guarantee 
everything we say, sell and do, unconditionally, for life. Anything less is 
not a lifetime guarantee. Anything less would not be "Lifetime" nor be a 
"Guarantee". Anything less would be a sales pitch!
     Why do we do this? We do this because we are concerned about 
our customers and consumers. We do this because we care about your 
experience with our products and our company. We do this because we 
want a lifetime relationship with you, and we believe that, like a marriage, 
it takes a commitment with a lot of work behind it. Ultimately, we do this 
because it's just who we are.
     I can't change who I am any more than I can change my height! And 
since Lifetime Guarantee is who I am, it is also who XIKAR is. I can't 
change it, I won't change it.
      This month we continue to show our new introductions from the 
August trade show. Enjoy them with full faith in their quality, and function, 
backed by a lifetime warranty!
 
Kurt Van Keppel
President & Founder
XIKAR, Inc.
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